Social Media Services - Social Networks & Social Bookmarking

Social Media has grown really fast over the past few years, as computers have become increasingly commonplace in the home, and internet connections have improved, with broadband making image- and video-heavy services possible. People use sites like Facebook and Twitter to stay in touch with friends and family, share information, make new friends, share common interests, and build business relationships.

The world is a much smaller place thanks to the Internet and social media has made it easy to meet the right people all over the world. Bookmarking sites allow people to share websites they like with others - a good bookmarking strategy helps you build hundreds and thousands of PEPs (Potential Entry Points) back to your website's pages.

You can also use the social networks to discover the latest information and news, to 'crowdsource' opinion, and get the latest news about your marketplace.

You need to be using Social Networks with your business, building 'fans' and 'followers' and opening dialogues with prospects who may well evolve into long-term buying customers.

Increase the Reach of Your Messages and Be Everywhere at Once

We show you how to maximise your reach across the major social networks through cutting-edge aggregation and social client software - allowing you to spread a single message on Facebook or Twitter across up to 70 different social networks and bookmarking sites. This gives you a vastly greater reach than virtually all other social network users, and lets your message be heard by a far greater audience.

Target and Converse with the Right People

For your business, you want to be in touch with the right people - those who offer the business a competitive advantage, those who could be good partners, and those, above all, who could become buying customers. We enable you to target customers by their interests, locations, their discussions - even based on online conversations they're having in real-time. You can reach a potential customer at exactly the moment they are looking to buy.

Get Your Finger on the Pulse - in Real-Time

Social Media has shown itself throughout 2009 to be the place where the latest news stories break - well ahead of traditional media sources. Google and Bing now have agreements in place with Twitter to include tweets in their search listings, giving you greater opportunity to get your messages heard by the right people. We'll also show you how you can monitor social networks to reach a stream of real-time information that can give you an unfair advantage over your competitors.

Facebook

Facebook is the second most-visited website in the world, after Google. It is also the top Social Network, with more than 350 million active users.

It is constantly evolving as it becomes the social network of choice for hundreds of millions of people worldwide. The site is updated regularly to offer better services and features for businesses, even allowing you to use their login service on your blog, linking the two to reach more people. They're currently building an ecommerce platform for the site, making it easier for people to buy and sell using Facebook. At Ex Ignibus we stay so far ahead of the technology curve, that we can't see it behind us when we look back!

Our Facebook services include profile setup, setup of business pages, Facebook advertising, Facebook Connect integration with blogs, and training in the use of social client software and aggregators to achieve greater output and productivity.

Twitter

Twitter was the buzzword in Social Media throughout 2009, growing at exponential levels, and causing Facebook to redefine its' platform and become more Twitter-like in the way status updates are handled. It brought real-time news, crowdsourcing, celebrity diaries - and lots of new ways to enhance the modern business. It also provided one of the more unusual 'battles' of 2009 - between actor Ashton Kutcher and CNN, to see who could get 1 millions followers first.

Twitter is ever more important as a part of your online strategy - providing businesses of all types with new ways of doing business online in real-time. Companies such as Threadless, Zappos, and the mighty Dell are using it effectively as a sales channel; British Telecom improved its' customer service through real-time support on Twitter - companies of all shapes and sizes are using Twitter in innovative ways, to reach and communicate with their customers.

You can find out more about our Twitter services

In February 2009 our owner, Rob Bell, released the guidebook, "The Ultimate Guide to Twitter" - Get your free copy here

MySpace

MySpace is the 14th most visited site on the Internet. Formerly the largest social network of all until Facebook overtook them, MySpace offers a different demographic to Facebook which could be relevant to your business.

Having changed their modus operandi recently, MySpace now offers an opportunity for Musicians and Entertainers in particular, to showcase their videos and music, building a fan club of people all over the planet.

Our MySpace services include profile development, video and audio submission, and advertising.

YouTube

YouTube is the third most-visited website in the world, behind Facebook and Google..

It is the number 1 video site in the world - and video is the choice of format for countless people to receive information online. With savvy video marketing, your submissions could have the potential to go viral and be viewed by thousands, even millions of users all over the world.

We can setup your own YouTube channel, help create your videos, and submit them to YouTube. We also offer a video syndication service, submitting your videos to the major video networking sites - YouTube may get the most viewers, but sometimes the other video sites may rank higher in search engine listings. If you syndicate the same video to a number of video sites, you are using each piece of content you generate more cost effectively - reaching greater numbers than submitting to YouTube alone.

Interested in talking about how social media can help your business? Call us today on 01924 377162 and let us show you how you can take advantage of the Social Web.